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Packages, Pricing, and How to Choose the Right Level of Support
Because picking the right My Set PA package isn’t about money — it’s about capacity. One thing every crew member learns early in their career is this: You can’t measure workload in hours.You measure it in headspace. That’s why choosing the right My Set PA package isn’t a question of,“Do I need 5, 10, or more hours?” It’s really: “How much mental load do I want off my plate?” “How chaotic is my current production?” “How much personal life do I want to protect?” “How much adm
Alex Jordan
Feb 43 min read
The Story Behind My Set PA: Why the Industry Needed This
A service built by someone who lived the lifestyle, felt the pressure, and knew there had to be a better way. Every freelancer in film & TV has a moment — usually around 9pm on a Tuesday — where they’re sitting on the edge of their bed, surrounded by half-open bags, unanswered emails, travel chaos, bills they forgot to pay, and a call sheet they need to memorise before sleeping. And the thought hits: “How is anyone meant to manage all of this?” For Alex, the founder of My Set
Alex Jordan
Jan 283 min read
Why Being An Ex-Assistant Director Means I’m Built For This
If you’ve ever worked in the AD department, you will know that the job rewires your brain. You learn how to think ahead, stay calm when everything is on fire, and keep moving even when you’re running on very little sleep and far too much caffeine. You also learn very quickly how much crew are expected to juggle outside of work… with absolutely no time to do it. That’s why I'm built for this. I Don’t Need Crew Life Explaining to Me If you tell me you’re busy, I don’t hear “I’v
Alex Jordan
Jan 223 min read
How My Set PA Saves Productions Money
Because the cheapest solution isn’t the person who’s free — it’s the person who prevents problems. There’s a misconception in film & TV that bringing in external support is an “extra cost.”But anyone who’s ever worked in a production office, on a tight schedule, or with stretched departments knows the real truth: The most expensive thing on a production isn’t support…It’s wasted time. Here’s how My Set PA cuts costs for productions, freelancers, and suppliers — often without
Alex Jordan
Jan 213 min read
The Complete Guide to Outsourcing for Film & TV Freelancers
How to delegate like a department head — even when you’re a one-person team. In film and TV, everyone talks about delegation… until it comes to their own life. On set, delegation is essential. Off set, freelancers try to do everything themselves. But here’s the uncomfortable truth: Most crew aren’t overwhelmed because the job is too much — they’re overwhelmed because they’re doing two jobs: The production job they’re paid for The invisible admin job required to run their li
Alex Jordan
Jan 143 min read
How My Set PA Helps Crew Protect Their Personal Life
Because your relationships, your home, and your wellbeing shouldn’t suffer just because you work in film & TV. There’s a running joke in the industry that crew don’t have personal lives — they have “dark days,” “turnarounds,” and the occasional Sunday where they remember what their kitchen looks like. But behind the humour is a very real truth:Production takes up so much emotional, mental, and physical energy that crew often have nothing left to give the people and responsibi
Alex Jordan
Jan 73 min read
A Day in the Life of a Film Crew Member — and Where My Set PA Fits In
Because the real work starts long before call time — and doesn’t stop when you wrap. People outside the industry think film crew jobs are glamorous. Stunts! Big productions! Cool locations! Those of us inside the industry know the truth: Film and TV is a lifestyle — not a job.And that lifestyle consumes everything if you don’t create space elsewhere. So here’s a realistic look at a typical day for a crew member… and how My Set PA quietly slots in to keep your life running w
Alex Jordan
Dec 31, 20253 min read
Why Every Film Freelancer Needs a Virtual PA
The support role you didn’t know existed — and now won’t understand how you lived without. If you’ve been in film or TV long enough, you’ve learned to operate in organised chaos. Suddenly you’re juggling a prep week that turned into a prep day , a director who keeps shifting meetings, transport changes, a last-minute location move, and three job applications sitting in your drafts waiting for “when you get a minute.” Spoiler: Crew never “get a minute.” And that’s exactly why
Alex Jordan
Dec 24, 20253 min read
The Hidden Cost of Doing Everything Yourself in Film & TV
Why crew burnout isn’t about the long hours — it’s about the mental load you’re carrying outside of them. If you work in film or TV long enough, you learn to function on minimal sleep, unpredictable call sheets, constant schedule changes, and the kind of multitasking most industries would consider superhuman. You adapt. You cope. You get on with it. But the real strain for most crew doesn’t come from the job itself.It comes from everything the job pushes out of your life . A
Alex Jordan
Dec 17, 20253 min read
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